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Sophie Shawdon – Talk Data To Me: Using Machine Learning to Tell Customer Stories.

Sophie Shawdon – Talk Data To Me: Using Machine Learning to Tell Customer Stories.

Title: Talk Data To Me: Using Machine Learning to Tell Customer Stories.

Summary: As businesses become more number-driven, how do you ensure that the qualitative data – and in particular what your users are telling you – does not get left behind? In this talk, Sophie will talk through ClearScore’s recent work on using machine learning to better understand its customers; and what we learned; and why there’s so much value in ‘dormant’ data.

The post Sophie Shawdon – Talk Data To Me: Using Machine Learning to Tell Customer Stories. appeared first on Data Science Festival.

Source: DataScienceFestival